What does it take to win??? 100% is what it takes!
Born from a background in moto x, 100% has quickly jumped through the ranks of sporting eye wear from the beginnings of producing google & number plates for moto x riders to now being one of the most innovative eyewear producers in the world.
So how does this success unfold? Do they chuck a load of money at top athletes to ride in their eyewear or is it done from their 100% commitment to providing the best eyewear available using the best technologies known? Obviously, they chose the latter, and with great athletes like 3 times world champion Peter Sagan turning away lucrative contracts with other eyewear manufacturers and asking to ride in 100% the tide is turning.
So, do you ride to a 100% off your limits, are you 100% committed? You need 100% eyewear.