Merida

Since their inception in 1972, Merida has been a world leader in bike design and manufacturing. Today, Merida is a heavyweight in the world cycling community, boasting many awards and certifications and dominating the pro-cycling road and cross-country racing scene. They aim to empower everyone to reach their destination most...

Since their inception in 1972, Merida has been a world leader in bike design and manufacturing. Today, Merida is a heavyweight in the world cycling community, boasting many awards and certifications and dominating the pro-cycling road and cross-country racing scene. They aim to empower everyone to reach their destination most pleasantly while creating lifelong companions, allowing every rider to experience the feeling of riding the 'right' bike. At Swinnerton Cycles, we want to support Merida's commitment to innovation, quality, and performance, stocking an extensive range of Merida bikes to suit all disciplines. Whether you’re a seasoned professional or a casual rider, explore this curated collection for outstanding options by Merida. You can’t go wrong with a Merida bike!

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To put Taiwanese bike design and manufacturing on the world stage, Ike Tseng founded Merida in 1972. Since then, Merida has gained a strong reputation for high-quality products. Their visionary bike production has changed the course of the global bike industry while remaining a family business with family values.
Merida design and manufacturing

Merida benefits from talented German engineering and design, where testing and retesting is their MO. As a result, they provide the most refined, safe and reliable bikes you can get, ready for whatever you throw at them.
Since the beginning, Merida bikes have been manufactured in Taiwan using hugely experienced engineers and robotic technology, which allows them to produce some of the most sophisticated bikes in the world.
Merida bikes
Merida has always been at the forefront of bike design and technology, from being one of the first companies to develop the mountain bike in the 1980s to creating one of the best e-bikes on the market.
Merida's eOne-Sixty series of e-mountain bikes is regarded as one of the best e-mountain bike brands on the planet, cleverly using the latest technologies and batteries, allowing Merida to stay one step ahead of the competition.
Discover an extensive range of Merida bikes at Swinnerton Cycles, including road, gravel, hybrid and mountain bikes. We also stock a collection of Merida bike components.